Vancouver Business Coach

Helping Creative Entrepreneurs Build Profitable, Self-Sustaining Businesses

Personalized coaching, strategic business development, and accountability for design and construction professionals ready to scale and thrive.

Engel & Volkers

Running a creative business is overwhelming. You’re passionate about your work, but balancing the creative side with managing growth, clients, and profitability feels like a constant battle. You’re stuck in the day-to-day grind, barely keeping up, and feeling like your business is controlling you instead of the other way around.

You might find yourself:

  • Constantly juggling multiple roles—designer, manager, accountant—without enough time to focus on the work that inspires you.
  • Watching your creative passion get buried under the stress of running a business that doesn’t have clear systems or processes in place.
  • Missing out on opportunities for growth because you’re just trying to stay afloat, leaving you exhausted and unsure of how to scale.

 

Starfish Coaching offers tailored strategies to help you regain control. We’ll guide you in building systems that make your business scalable, profitable, and self-sustaining—so you can get back to doing what you love.

Why Choose Eric Lee as
your business coach

Regain Control Over Your Business

You’ll receive a tailored strategic plan that maps out the steps needed to streamline operations and reach your business goals.

Scale Without Sacrificing Creativity

We help you set up efficient systems and processes that keep your business running smoothly, giving you the freedom to focus on creativity and growth.

Achieve Long-Term Profitability and Freedom

Our 8-module training program equips you and your team with the tools and systems to run your business independently, ensuring long-term growth and stability.

PACKAGES AND SERVICES

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What Starfish Coaching
Can Do For You

Design & Construction Professionals

Turbo Charge Your Success

Hey there! I’m Eric Lee, a visionary Building and Interior Designer, serial entrepreneur, and Business Coach based in Vancouver, BC.

With over 8 companies founded and 4 still under my guidance, my passion lies in supporting innovative minds through Design and Construction Business Coaching. As CEO and Design Director of VictorEric Group, I’ve led a team of 55, gaining invaluable experience in scaling businesses.

I understand the challenges entrepreneurs face, having been through them myself. If you’re looking for a coach who knows your industry and can offer relevant, practical advice, let’s connect for a consultation!

Who I work With

Design & Construction Industry

I support entrepreneurs and business owners looking to elevate their ventures. From startups to established enterprises, my coaching offers insights and solutions tailored for your success.

Creative Interior Designers

I assist interior designers in balancing creativity with business management. My coaching simplifies business concepts, helping you turn your passion into a profitable, sustainable practice.

Construction Professionals​

Specializing in the construction industry, I help contractors and tradespeople streamline operations, enhance project management, and improve business performance with industry-specific strategies.

Join the CoFunction Community

Discover CoFunction, a coworking space where your ambitions are understood and your business can flourish. It’s more than just a workspace; it’s a community shaping the future of design and construction, one project at a time.

Some of the Businesses I've Helped

How it Works

Step 1: Book Your Free Consultation

Start by scheduling a complimentary consultation. We’ll discuss your current business challenges, goals, and explore how personalized coaching can support your growth.

 

Step 2: Get a Tailored Strategy

After our deep-dive session, you’ll receive a customized roadmap designed specifically for your business. This plan outlines actionable steps to optimize your operations and boost your success.

Step 3: Ongoing Support & Accountability

We’ll work together to implement the strategy, with regular check-ins to track progress, adjust as needed, and ensure you stay on the path to achieving your goals.

Take action

Your business’s growth starts with a single step. Don’t wait—take control of your future today with personalized coaching designed to help you scale, streamline, and succeed.